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Job Overview
- Generate new business opportunities by identifying, approaching, and converting prospective customers across retail, project, institutional, dealer, and export segments.
- Build and maintain long-term relationships with homeowners, corporate clients, architects, interior designers, builders, contractors, dealers, and institutional buyers.
- Understand customer needs through detailed consultations and recommend suitable furniture solutions for homes and work environments.
- Promote and sell the company’s furniture products by clearly explaining features, materials, finishes, durability, craftsmanship, innovation, and long-term value.
- Maintain strong product knowledge, including manufacturing processes, customization options, ergonomics, warranties, and care guidelines.
- Conduct professional product demonstrations, showroom walkthroughs, and client presentations to deliver a premium buying experience.
- Prepare accurate quotations, BOQs, and proposals as per approved pricing structures and negotiate terms within company guidelines.
- Close sales orders effectively while achieving monthly and quarterly sales targets and maintaining healthy profit margins.
- Upsell and cross-sell complementary furniture ranges, finishes, and solutions to increase order value and profitability.
- Manage the complete sales cycle from enquiry generation to order closure, delivery coordination, installation, and payment collection.
- Coordinate closely with production, planning, logistics, installation, marketing, and design teams to ensure timely and accurate order fulfillment.
- Capture complete order details, track order status proactively, and keep customers informed until final handover.
- Ensure high levels of customer satisfaction by addressing queries, complaints, service requests, and after-sales issues promptly.
- Follow up post-delivery to ensure satisfaction, encourage repeat business, referrals, testimonials, and long-term partnerships.
- Maintain accurate records of enquiries, leads, visits, quotations, conversions, collections, and customer data using CRM or internal systems.
- Conduct market research to track customer preferences, industry trends, competitor activities, and emerging market opportunities.
- Provide regular sales reports, pipeline updates, forecasts, and market feedback to management for strategic planning and product improvement.
- Participate in exhibitions, trade shows, conferences, client events, and promotional activities to enhance brand visibility and market presence.
- Manage showroom operations by ensuring clean, organized, well-stocked displays aligned with brand guidelines and sales priorities.
- Identify, onboard, and manage channel partners, dealers, and franchise networks across India and support export-related enquiries where applicable.
- Log in daily to IndiaMART or similar portals, analyze and prioritize buy leads, follow up consistently, and maximize lead-to-conversion ratios.
- Arrange customer meetings, site visits, plant visits, and experience center walkthroughs to build trust and showcase product quality.
- Maintain strong compliance with company policies related to pricing, documentation, credit, collections, and ethical selling practices.
- Represent the company brand professionally in all customer interactions, negotiations, and public forums.
- Strong sales and business development skills with a proven ability to achieve and exceed targets.
- Excellent communication, presentation, and interpersonal skills for dealing with diverse customer profiles.
- Consultative selling ability to assess customer needs and recommend suitable furniture solutions.
- Relationship-building skills with architects, interior designers, builders, dealers, and corporate clients.
- In-depth product knowledge of furniture design, materials, finishes, ergonomics, durability, and warranties.
- Understanding of furniture manufacturing processes, quality standards, and precision craftsmanship.
- Ability to clearly explain design concepts, performance benefits, and long-term value propositions.
- Strong negotiation, persuasion, and objection-handling skills within approved pricing guidelines.
- Lead generation and conversion skills across retail, project, institutional, and B2B segments.
- Experience in managing long sales cycles, especially with architects, builders, and institutional buyers.
- Market research and competitor analysis skills to identify trends and new business opportunities.
- CRM proficiency for lead tracking, pipeline management, reporting, and customer data accuracy.
- Order management and coordination skills to work effectively with production, logistics, and installation teams.
- After-sales service orientation with the ability to handle customer complaints and service issues professionally.
- Showroom management, product demonstration, and visual merchandising skills.
- Strong time management and organizational skills to manage multiple enquiries, follow-ups, and deadlines.
- Analytical skills with basic to intermediate Excel knowledge for sales data and performance reporting.
- Customer-centric mindset focused on satisfaction, repeat business, and referrals.
- Professional grooming, brand representation, and ethical selling practices.
- Self-motivated, target-driven attitude with the ability to work independently and within a team.
- Adaptability and resilience to handle pressure, peak seasons, and demanding clients.
- Familiarity with IndiaMart or similar B2B portals for lead management and conversion.
- Awareness of furniture trends, space planning basics, and contemporary home and office solutions.
- Willingness to travel for client meetings, site visits, exhibitions, and market development activities.
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